No where is your gender more an issue with photography clients than with boudoir.
Let’s face it…
Female boudoir photographers have a much easier time attracting clients than male boudoir photographers.
And that’s understandable.
There are many reasons why a woman would rather shoot with a female than with a male.
1. She feels safer with a woman (fear of being “hit on” or worse)
2. She can bond more easily with a woman because they’re both female
3. It’s easier to be vulnerable about her body and self-image with another woman than with a man
Men face all kinds of obstacles and roadblocks in attempting to shoot this genre.
They must have a lot of elements, or ingredients, working in unison to be able to succeed.
The Likability Factor
One of those elements is likability.
As a man, you need to be likable.
You need to be likable as a woman boudoir photographer too, but for a man it’s a must-have quality.
Men need to have a personality that women want to be around and spend time with. Boudoir is an “experience” as much as it is creating images.
Female clients need to have a good experience in order to refer their friends, giving you more business by word of mouth… especially if you’re a male boudoir photographer.
Too Legit To Quit
Another trait men need is legitimacy.
You have to be legitimate… but what does that mean and how do you achieve it?
One way to prove your legitimacy is by winning awards, or some other type of recognition by an outside entity that has the authority to judge you.
Awards are an endorsement of your work.
Winning awards and displaying them on your website expands your legitimacy.
Testimonials from satisfied clients and behind-the-scenes video are also powerful indicators that you’re the “real-deal”, and not just some “guy with a camera”.
Likability and legitimacy, will certainly help build your business, but unfortunately there’s a lot more men need to know in order to attract clients as a male boudoir photographer… a lot more.
When I first started shooting boudoir I had no clue whatsoever how this genre really works.
I probably made a lot of the same mistakes all of you made or are about to make soon.
One of the problems I had was not being able to get any inquiries or any bookings.
It was like I was invisible… despite me thinking I was doing everything right.
I kept asking myself, “What am I doing wrong?”
There’s no guide out there for males specifically on how all this works, meanwhile, I’m seeing female boudoir photographers raking in the dough and flaunting it on social media.
It made me envious and I wanted that for myself.
Eventually over time, though, I figured it out.
From Bad To Worse
Before I reached the point of actually making any money, things got worse.
I was at the point where I was shooting “models” for trade shoots, trying to build my portfolio, while at the same time, trying to book real clients.
A lot of it was not going the way I had hoped.
I thought, “Maybe I just need to spend more money on advertising?”
So, I did… and ended up spending $1000 between Google Ads and Facebook Ads combined, but still got the same empty results.
All I could think of was how I could have spent that money on a new lens… or a new camera.
However, I kept at it. I kept applying myself and putting myself out there by trying to line up more trade shoots.
Some of those went okay, but others turned out to be disasters.
Models would cancel at the last minute, or not show up at all.
Or they’d show up late… in one case, an hour and a half late!
Or show up high.
Or they’d show up and not even bring the right wardrobe that we discussed earlier on the phone… or forget to bring any wardrobe at all.
Yes, this all happened to me and I’m sure to many of you out there as well.
I was just wasting my time, getting more frustrated, and watching my money go right down the drain with very little to show for it.
Eventually, I figured out how this whole boudoir genre worked, and gained insight into my place in it as a male boudoir photographer… and that’s when things started to turn around for me.
Light At The End of the Tunnel
This “struggle” period took place over the course of about three years.
But I still had a passion for boudoir…
I still had a passion for photography…
And still had a passion for creating…
Eventually, though, I started to figure things out and identified 9 areas that male boudoir photographers need to get right in order to succeed in this genre.
After applying these elements into my own business, I finally started to book clients who were paying the equivalent to what top female boudoir photographers were getting.
In addition, I discovered what the marketplace really was and the huge advantage female boudoir photographers have over male boudoir photographers and why this is such a critical thing to be aware of.
I also came to understand the mind of the average boudoir client at a much deeper level than I ever did before, and why some women will never shoot with you, and why some will.
No one told me any of this.
This was something I figured out on my own through constant analysis of my own failures and disillusionments and being immersed in the genre during that three year period.
Look, you’re gonna’ run into the same obstacles and problems I went through and I want to spare you from all of that.
If you’re interested in learning everything I learned, I wrote an ebook specifically for male boudoir photographers or any man even thinking about shooting boudoir.
It includes everything I discovered about the genre, the marketplace, the female mind, and being male in a female-driven industry so you don’t have to struggle the way I did.
This is what is going on under the surface that I couldn’t see before… but now you can see it too.
Click here for more info.
Thanks for your time,
Founder / Lounge Boudoir
(plus the one thing no one ever talks about)Being a male boudoir photographer is kind of a unique thing. First of all, you’re a male operating in not only a female dominated field but also an...